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Author: marketing

31 Oct
Research from the EPA in the US has suggested that Volkswagen has been fitting emissions test cheat devices to many of its vehicles.

Does ‘Dieselgate’ mean it’s time to take alternative power seriously?

Evidence has suggested that Volkswagen has been fitting its vehicles with emissions-test cheating devices. What could this mean for the automotive industry?

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30 Oct
Will tech take over and future vehicles become autonomous or driverless?

More than a concept: Driverless shuttles hit the road in Europe

Autonomous vehicle technology is coming on in leaps and bounds, with the first driverless shuttle set to hit public roads in Europe.

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30 Oct
Investing in a raft of new fleet vehicles can be a difficult decision for business owners, even if they're more fuel efficient.

Is fuel economy a burden for fleet managers?

More fuel efficient vehicles can save businesses money in the long term, but replacing a raft of cars, vans and trucks at once just isn’t cost effective.

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30 Oct
Could the adaptability of tomorrow's fleet vehicles see drivers filling up less?

Could the next generation fleet vehicle be a transformer?

A truly adaptable, transforming car could soon be a real prospect, thanks to innovative technology being developed by Mercedes-Benz.

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30 Oct
Even a modestly sized trailer can impact driver visibility and present a safety hazard.

New innovation allows for ‘invisible’ trailers

Anyone who has towed a trailer will be well aware of the blind spots that are presented, but an innovation from Land Rover could be set to remove them.

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30 Oct
Even the most complex autonomous vehicles rely on traditional maps to some extent.

Tech flaws: Are autonomous cars still only a pipe dream?

Autonomous vehicles have been touted as the way of the future. So, what issues are stopping them from entering the mainstream?

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30 Oct
Are drivers really utilising entertainment and connectivity features when they get behind the wheel?

Is in-vehicle technology really that important?

In-vehicle entertainment systems are growing more encompassing and complex, but are drivers really using them when behind the wheel?

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07 Oct
Will Toyota's Prius continue to be a popular feature on roads across the globe?

The oldest and the best: Is Toyota still leading the hybrid vehicle charge?

Long live the king: Can Toyota continue to dominate the world of hybrid vehicles with the release of the latest, more drivable and easy to use Prius?

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07 Oct
Will legislation changes lead to a cut in vehicle emissions?

Government makes going green a priority

Cutting emissions may not be a priority ahead of profits for vehicle manufacturers, but can a raft of new legislation change that?

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26 Sep
Apple has changed the face of the tech sector. Can it do similarly in the automotive space?

Is Apple about to change the world, again?

Apple looks set to launch a driverless, electric vehicle by the end of the decade. Will it be as revolutionary as the company’s other products?

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